Curtin University Homepage
  • Library
  • Help
    • Admin

    espace - Curtin’s institutional repository

    JavaScript is disabled for your browser. Some features of this site may not work without it.
    View Item 
    • espace Home
    • espace
    • Curtin Theses
    • View Item
    • espace Home
    • espace
    • Curtin Theses
    • View Item

    Construction of a purchase intention model based on utility theory: a study of foreign banks in Indonesia

    200727_Muchtar 2014.pdf (2.379Mb)
    Access Status
    Open access
    Authors
    Muchtar, Fatimah
    Date
    2014
    Supervisor
    Prof. Balasubramanian Ramaseshan
    Dr Russel Kingshott
    Type
    Thesis
    Award
    PhD
    
    Metadata
    Show full item record
    School
    School of Marketing, Curtin Business School
    URI
    http://hdl.handle.net/20.500.11937/1412
    Collection
    • Curtin Theses
    Abstract

    The study develops a conceptual model of purchase intention for foreign banks operating within Indonesia based upon utility theory, to test the role and interplay of ethnocentrism, experience, animosity, country of origin, and trust upon purchase intentions. Findings demonstrate the conceptualized and modelled purchase intention for savings and credit card respectively, acknowledges utility theory; finds a new insight of experience; and, presents social class consciousness and self-consciousness contributions in the context of bank consumer choices.

    Related items

    Showing items related by title, author, creator and subject.

    • Status consumption and uniqueness : effects on brand judgement and purchase intention
      Latter, Chelsey Renee (2012)
      The purpose of this study is to assess Australian Generation Y consumers’ purchase intentions towards luxury apparel brands in an effort to determine the effect brand perceptions (brand judgement and emotional value) have ...
    • The 'third class' of medications: Sales and purchasing behavior are associated with Pharmacist only and Pharmacy Medicine classifications in Australia
      Emmerton, Lynne (2009)
      Objective: Nonprescription (over-the-counter) medications in Australia are classified as Pharmacist Only Medicines, Pharmacy Medicines, or unscheduled medications. This report characterizes these medication classifications ...
    • Travelers’ responses to online information on consumer-generated media for travel-related services
      Kusumasondjaja, Sony (2012)
      This research is aimed to investigate how travel consumers respond to online information posted in Consumer-Generated Media. It was examined the impact of consumer characteristics (risk propensity and Internet experience), ...
    Advanced search

    Browse

    Communities & CollectionsIssue DateAuthorTitleSubjectDocument TypeThis CollectionIssue DateAuthorTitleSubjectDocument Type

    My Account

    Admin

    Statistics

    Most Popular ItemsStatistics by CountryMost Popular Authors

    Follow Curtin

    • 
    • 
    • 
    • 
    • 

    CRICOS Provider Code: 00301JABN: 99 143 842 569TEQSA: PRV12158

    Copyright | Disclaimer | Privacy statement | Accessibility

    Curtin would like to pay respect to the Aboriginal and Torres Strait Islander members of our community by acknowledging the traditional owners of the land on which the Perth campus is located, the Whadjuk people of the Nyungar Nation; and on our Kalgoorlie campus, the Wongutha people of the North-Eastern Goldfields.