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    Hedonic Binging in Indulgent Travel Consumption

    Access Status
    Fulltext not available
    Embargo Lift Date
    2022-11-14
    Authors
    Soldat, Zorana
    Date
    2017
    Supervisor
    Assoc. Prof. Vanessa Quintal
    Type
    Thesis
    Award
    MPhil
    
    Metadata
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    Faculty
    Curtin Business School
    School
    School of Marketing
    URI
    http://hdl.handle.net/20.500.11937/59628
    Collection
    • Curtin Theses
    Abstract

    The current study conceptualises hedonic binging and examines its impact on tourists’ desire and intention to engage in indulgent travel consumption. Across a pilot and two main studies (N=708), an online survey was self-administered to respondents who had patronised a luxury hotel/resort while on vacation. Theoretically, the proposed decision-making framework gives researchers more insight into hedonic binging in the tourism context. Managerially, the proposed impulsive-compulsive continuum helps practitioners to identify and address indulgence-seeking tourist segments.

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