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dc.contributor.authorAljaafari, Mohammed Abdullatif H
dc.contributor.supervisorTomayess Issaen_US
dc.contributor.supervisorBilal Abu Salihen_US
dc.contributor.supervisorS Zaung Nauen_US
dc.date.accessioned2022-12-08T05:42:53Z
dc.date.available2022-12-08T05:42:53Z
dc.date.issued2022en_US
dc.identifier.urihttp://hdl.handle.net/20.500.11937/89781
dc.description.abstract

This study aims to identify the required factors to develop and evaluate a social commerce model for Saudi Arabia. A mixed-methods approach was adopted to assess the model critically, and substantial theoretical and practical contributions were aligned with the goals of Saudi Vision 2030. The study outcomes were drawn from the model to support Saudi Arabia, and the recommendations were derived from the model to assist Saudi Arabia stakeholders and practitioners in implementing s-commerce successfully.

en_US
dc.publisherCurtin Universityen_US
dc.titleDeterminants of a Holistic Social Commerce Model for Saudi Arabiaen_US
dc.typeThesisen_US
dcterms.educationLevelPhDen_US
curtin.departmentSchool of Management and Marketingen_US
curtin.accessStatusFulltext not availableen_US
curtin.facultyBusiness and Lawen_US
curtin.contributor.orcidAljaafari, Mohammed Abdullatif H [0000-0002-1151-9217]en_US


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