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    Developments in Hospitality Marketing and Management: Social Network Analysis and Research Themes

    Access Status
    Fulltext not available
    Authors
    Nunkoo, R.
    Gursoy, D
    Ramkissoon, H.
    Date
    2013
    Type
    Journal Article
    
    Metadata
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    Citation
    Nunkoo, R. and Gursoy, D. and Ramkissoon, H. 2013. Developments in Hospitality Marketing and Management: Social Network Analysis and Research Themes. Journal of Hospitality Marketing and Management. 22 (3): pp. 269-288.
    Source Title
    Journal of Hospitality Marketing and Management
    DOI
    10.1080/19368623.2013.753814
    ISSN
    1936-8623
    School
    School of Marketing
    URI
    http://hdl.handle.net/20.500.11937/16981
    Collection
    • Curtin Research Publications
    Abstract

    Academic journals, with their rigorous peer-review process, play a central role in the scientification of knowledge. However, researchers and scholars often fail to appreciate and understand the black box of such agents of knowledge production. Using content analysis of articles published in the two most recent volumes of Journal of Hospitality Marketing and Management, this article attempts to shed some lights on the nature of knowledge in hospitality studies. The results indicated that research is highly concentrated in the developed world, while the voices of developing nations are marginalized. This pattern provides some indication of underlying power dimensions in the production of hospitality knowledge. A social network analysis of contributors indicated that hospitality research is largely the product of collaborative efforts among members of the scientific community. Collaboration among researchers from the same country was the most common form of networking. In terms of research areas, the behaviors of travelers and consumers of hospitality and tourism services were well-studied among scholars.

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