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Evidence for the efficacy of the MORI technique: Viewers do not notice or implicitly remember details from the alternate movie version

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Hewitt, Lauren
Gerrie, M.
Garry, M.
Mori, K.
Date
2009
Type
Journal Article

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Hewitt, L. and Gerrie, M. and Garry, M. and Mori, K. 2009. Evidence for the efficacy of the MORI technique: Viewers do not notice or implicitly remember details from the alternate movie version. Behavior Research Methods. 41 (4): pp. 1224-1232.
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Behavior Research Methods
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