Affective versus Gognitive responses to Foreign Currency Prices
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Authors
Pettigrew, Simone
Daly, T.
Lee, J.
Soutar, G.
Manning, K.
Date
2008Type
Conference Paper
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Pettigrew, S. and Daly, T. and Lee, J. and Soutar, G. and Manning, K. 2008. Affective versus Gognitive responses to Foreign Currency Prices, in Ms Daniela Spanjaard, Dr Sara Denize and Dr Neeru Sharma (ed), Australian and New Zealand Marketing Academy Conference 2008, Dec 1 2008. Sydney: Promaco Conventions.
Source Title
Australian and New Zealand Marketing Academy Conference 2008
Source Conference
Australian and New Zealand Marketing Academy Conference 2008