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dc.contributor.authorMules, T.
dc.contributor.authorPforr, Christof
dc.contributor.authorRitchie, B.
dc.date.accessioned2017-01-30T12:18:30Z
dc.date.available2017-01-30T12:18:30Z
dc.date.created2010-05-25T20:02:38Z
dc.date.issued2007
dc.identifier.citationMules, Trevor and Pforr, Christof and Ritchie, Brent. 2007. The impact of domestic tourism on perspectives of Australia's national capital. Journal of Travel and Tourism Marketing. 22 (3): pp. 35-53.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/20302
dc.identifier.doi10.1300/J073v22n03_04
dc.description.abstract

Political national capitals provide the location for national institutions, represent national values and are the seat of government. Despite the importance of political national capital cities as tourism destinations, they may be faced with a poor image and perceptions from potential tourists because of their association with government and negative media coverage. This paper presents research undertaken to examine the images, values and perceptions that Australian’s hold of Canberra (the national capital) and to explore whether perceptions differed based on previous visitation. The results suggest that a significant number of images and perceptions changed if respondents had visited Canberra previously. Furthermore, a visit can lead to an increased agreement that the national capital represents national values. Three cluster segments were also determined and named the misinformed, the capital lovers and the uninformed based on their characteristics. The paper concludes by suggesting both tourism agencies and national capital agencies should work more closely together in fostering greater visitation to political capitals which will help to build feelings of nationhood as well as correct negative destination perceptions.

dc.publisherThe Haworth Press
dc.titleThe impact of domestic tourism on perspectives of Australia's national capital
dc.typeJournal Article
dcterms.source.volume22
dcterms.source.number3/4
dcterms.source.startPage35
dcterms.source.endPage53
dcterms.source.issn10548408
dcterms.source.titleJournal of Travel and Tourism Marketing
curtin.accessStatusFulltext not available
curtin.facultyCurtin Business School
curtin.facultySchool of Management


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