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    Musical taste and the representativeness heuristic

    192670_192670.pdf (199.4Kb)
    Access Status
    Open access
    Authors
    Lonsdale, A.
    North, Adrian
    Date
    2011
    Type
    Journal Article
    
    Metadata
    Show full item record
    Citation
    Lonsdale, Adam J. and North, Adrian C. 2011. Musical taste and the representativeness heuristic. Psychology of Music. 40 (2): pp. 131-142.
    Source Title
    Psychology of Music
    DOI
    10.1177/0305735611425901
    ISSN
    0305-7356
    URI
    http://hdl.handle.net/20.500.11937/22819
    Collection
    • Curtin Research Publications
    Abstract

    The present research investigated how people judge the musical taste of others. In Study 1, participants were asked to judge the likely musical taste of 10 fictional individuals. Participants’ judgements of musical taste exhibited a common bias in keeping with stereotypes of musical taste; this bias was believed to stem from the use of the representativeness heuristic. Study 2 confirmed this, showing that an individual’s similarity to stereotypical music fans, rather than base-rate estimates of musical taste, was significantly related to predictions of their likely musical taste. This suggests that an individual’s relative similarity to stereotypical music fans might act as a heuristic ‘rule of thumb’ used by people to quickly and economically judge their likely musical taste.

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