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Do you want 750% growth in student academic mobility? the power of relationship marketing

Access Status
Open access
Authors
Gribble, Nigel
Goddard, Trevor
Dender, Alma
Date
2007
Type
Conference Paper

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Citation
Gribble, Nigel and Goddard, Trevor and Dender, Alma. 2007. Do you want 750% growth in student academic mobility? the power of relationship marketing, in Brown, C. (ed), Leadership for globalisation in higher education: lessons and opportunities, ASAIHL Conference, Dec 5 2007, pp. 40-51. Perth, WA: Curtin University of Technology.
Source Title
Leadership for globalisation in higher education: lessons and opportunities 2007 ASAIHL Conference
Source Conference
The Association of the Southeast Asian Institutions of Higher Learning ASAIHL
Additional URLs
Faculty
Faculty of Health Sciences
School of Occupational Therapy and Social Work
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