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"Design thinking" in media management education - A practical hands-on approach

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Authors
Lugmayr, Artur
Jalonen, M.
Zou, Y.
Libin, L.
Anzenhofer, S.
Date
2011
Type
Conference Paper

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Lugmayr, A. and Jalonen, M. and Zou, Y. and Libin, L. and Anzenhofer, S. 2011. "Design thinking" in media management education - A practical hands-on approach. Proceedings of the 4th International Workshop on Semantic Ambient Media Experience, SAME 2011, in Conjunction with the 5th International Convergence on Communities and Technologies, pp. 67-74. International Ambient Media Association (iAMEA).
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Proceedings of the 4th International Workshop on Semantic Ambient Media Experience, SAME 2011, in Conjunction with the 5th International Convergence on Communities and Technologies
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Department of Film and Television
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Abstract

Within the scope of this paper, we describe a practical hands-on approach of applying "Design Thinking" as principal teaching method for a university course. The course was established as part of the media management minor at the EMMi Lab., at the Tampere Univ. of Technology. The course was held in cooperation with the Tampere University (UTA), and the Tampere University of Applied Sciences (TAMK) at the premises of the New Factory (Demola), an innovation facility in Tampere, Finland. It shall train students in the development of innovations in the media field, and foster creative thinking methods. We discuss the basic curriculum, course structure, methods utilized in the course, as well as we present a reflection on the course in the discussion section. Copyright © (2011) by International Ambient Media Association (iAMEA).