Dimensions of parents' attitudes to unhealthy foods and beverages
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Effective health interventions rely on a detailed understanding of the target audience's attitudes relevant to the desired behavioural change. In the context of obesity interventions targeting parents, understanding parents' attitudes to unhealthy foods and beverages is necessary to overcome barriers to adopting recommended behaviours. The aim of the present study was to assess the factors influencing parents' attitudes to unhealthy foods and beverages to identify potential elements to incorporate into future obesity prevention programs. A sample of 1302 parents responded to an online survey that assessed their perceptions of the two product categories of soft drinks and energy dense, nutrient poor (EDNP) foods. Overall, attitudes to these products were favourable, with perceived convenience and enjoyment receiving higher scores than value for money and health considerations. The results suggest that interventions designed to improve children's diets should aim to enhance perceptions of the convenience and taste of healthier alternatives, while also addressing factors such as food advertising and child pestering that can influence parents' attitudes to unhealthy products.
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A conceptual classification of parents’ attributions of the role of food advertising in children’s dietsPettigrew, Simone; Chapman, K.; Miller, C.; Thomas, S. (2014)Background: High levels of child obesity are triggering growing concerns about the prevalence and effects of food advertising targeted at children. Efforts to address this advertising are confounded by the expanding ...
Pettigrew, Simone; Jongenelis, Michelle; Quester, P.; Chapman, K.; Miller, C. (2016)Aim Previous research has identified convenience, enjoyment, value for money and perceived goodness as primary dimensions of parents' attitudes to foods and beverages. The aim of the present study was to examine the factors ...
Pettigrew, Simone; Jongenelis, Michelle; Miller, C.; Chapman, K. (2017)Little is known about the complex combination of factors influencing the extent to which children request unhealthy foods from their parents. The aim of this study was to develop a comprehensive model of influencing factors ...