View Item 

The era of globalisation requires small medium enterprises ('SME') in Malaysia to be aware of the importance of intellectual property awareness to sustain their businesses at an international platform

Access Status
Fulltext not available
Authors
Anthony Das, Cecilia
Abdul Rani, Nazatul
Yahya, Azhar
Date
2009
Type
Conference Paper

Metadata
Show full item record
Citation
Anthony Das, Cecilia and Abdul Rani, Nazatul and Yahya, Azhar. 2009. The era of globalisation requires small medium enterprises ('SME') in Malaysia to be aware of the importance of intellectual property awareness to sustain their businesses at an international platform, in Business sustainability in the era of globalization: Curtin International Business Conference, Dec 10-12 2009. School of Business, Curtin University of Technology, Sarawak Campus, Malaysia.
Source Title
School of Business, Curtin University of Technology, Sarawak Campus, Malaysia
Source Conference
Business Sustainability in the Era of Globalization, Curtin International Business Conference 2009
ISBN
School
Miri Campus
URI
Collection
Abstract

Small and Medium Enterprises (SMEs) in Malaysia lack awareness of intellectual property and how that relates to the sustainability of their business. In this paper a discussion on recognized intellectual property (IP) rights, legislations applicable to those rights, enforcement in Malaysia, and the benefit of complying with the IP laws and/or regulations is to be considered. It is forwarded that awareness of intellectual property rights would assist the SMEs to better position itself in a business perspective and undertake measures which could assist in sustaining their business in the 21st century business environment.