Customer’s Satisfaction In ATM Service: An Empirical Study 0f Banks In Chandigarh" accepted for publication in online research journal
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Authors
Kaur, Manpreet
Date
2013Type
Journal Article
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Kaur, M. 2013. Customer’s Satisfaction In ATM Service: An Empirical Study 0f Banks In Chandigarh" accepted for publication in online research journal. International Journal of Research in Commerce & Management. 4 (6).
Source Title
International Journal of Research in Commerce & Management
ISSN
School
CBS International
Collection
Abstract
The trend in banking has evolved from cash economy and transformed to cheque economy which has further been converted to plastic card economy. The study reveals the various dimensions of SERVQUAL (service quality) and its effect on the customer satisfaction. In this regard, primary data was collected from the 120 respondents who are the customers of Andhra Bank and ICICI banks of Vijayawada city through a structured questionnaire. Data was tabulated and analyzed with the help of statistical tools to achieve the objective of the study
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