Intangible attributes for higher education choice
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Authors
Shanka, Tekle
Terigin, Claire
Date
2009Type
Conference Paper
Metadata
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Shanka, T. and Terigin, C. 2009. Intangible attributes for higher education choice, in Dewi Tojib (ed), Australian and New Zealand Marketing Academy Conference, Nov 30 2009. Melbourne, Australia: Australian and New Zealand Marketing Academy.
Source Title
Proceedings of Australian and New Zealand Marketing Academy conference
Source Conference
Australian and New Zealand Marketing Academy Conference
ISBN
School
School of Marketing