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How Consumption Values Influence Destination Image Formation

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2009
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Book Chapter

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Ramkissoon, H. and Nunkoo, R. and Gursoy, D. 2009. How Consumption Values Influence Destination Image Formation. In Advances in Culture, Tourism and Hospitality Research: Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research, ed. Arch G. Woodside, Carol M. Megehee, Alfred Ogle, 143-168. UK: Emerald Group Publishing Limited.
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Advances in Culture, Tourism and Hospitality Research: Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research
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School of Marketing
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