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Survey Wars: The explosion of audience measurement

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Authors
Balnaves, Mark
O'Regan, T.
Date
2009
Type
Conference Paper

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Citation
Balnaves, M. and O'Regan, T. 2009. Survey Wars: The explosion of audience measurement, in Franco Papandrea; Mark Armstrong (ed), Communication Policy Research Forum, Nov 19 2009, pp. 256-263. Sydney: Network Insight.
Source Title
Record of theCommunications Policy and Research Forum 2009
Source Conference
Communication Policy Research Forum
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Department of Internet Studies
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