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    Exporting Australian higher education: future strategies in a maturing market

    Access Status
    Fulltext not available
    Authors
    Mazzarol, T.
    Hosie, Peter
    Date
    1996
    Type
    Journal Article
    
    Metadata
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    Citation
    Mazzarol, Tim and Hosie, Peter. 1996. Exporting Australian higher education: future strategies in a maturing market. Quality Assurance in Education. 4 (1): pp. 37-50.
    Source Title
    Quality Assurance in Education
    DOI
    10.1108/09684889610108039
    ISSN
    09684883
    URI
    http://hdl.handle.net/20.500.11937/32004
    Collection
    • Curtin Research Publications
    Abstract

    Examines the current situation facing Australian higher education institutions engaged in the export of their services. Considers current trends in the world market for international education services, as well as current and future developments in the Australian higher education system. Recent research evidence suggests that the international market for education is reaching maturity. Contends that Australia’s international education sector, especially in the area of higher education, requires greaterdifferentiation and more careful marketing in order to deal with this trend. Outlines some suggestions as to appropriate future strategies for the Australian international education sector.

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