Antecedents of web site loyalty: results from four countries
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Authors
Treiblmaier, H.
Neale, L.
Chong, Sandy
Haghirian, P.
Oelsiechutag, E.
Date
2008Type
Conference Paper
Metadata
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Treiblmaier, H. and Neale, L. and Chong, S. and Haghirian, P. and Oelsiechutag, E. 2008. Antecedents of web site loyalty: results from four countries, in Leroy Robinson Jr. (ed), Academy of Marketing Science, Aug 28 2008. Vancouver, Canada: Academy of Marketing Science.
Source Title
Proceedings of the annual conference of the Academy of Marketing Science
Source Conference
Academy of Marketing Science
ISBN
School
School of Marketing