Nature and scope of wellness tourism in Western Australia: the case of Magaret River region
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Authors
Dawkins, M.
Gaunt, E.
Pforr, Christof
Date
2011Type
Conference Paper
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Dawkins, Melanie and Gaunt, Emma and Pforr, Christof. 2011. Nature and scope of wellness tourism in Western Australia: the case of Magaret River region, in 21st Annual CAUTHE conference: Tourism - creating a brilliant blend, Feb 8 2011. Adelaide, SA: University of South Australia.
Source Title
Tourism: creating a brilliant blend -- Proceedings of the 21st CAUTHE annual conference
Source Conference
21st CAUTHE annual conference -- tourism: creating a brilliant blend
ISBN
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Abstract
This paper aims to contribute to a better understanding of the nature and scope of the wellness tourism market in Western Australia. The case study presented here explores the Margaret River region in the south west of Western Australia as one of the state's leading wellness destinations. It is in particular the spectacular natural resources of the region that form the basis of its tourism product offerings, including wellness tourism. With this in mind the paper investigates the relationship between the natural environment and wellness experiences as well as the motivations and profile of wellness tourists to the region.
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