Niche retailing: souvenir attributes and purchase intentions
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Authors
Shanka, Tekle
Setiyati, Etsa
Taylor, Ruth
Date
2008Type
Journal Article
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Shanka, T. and Setiyati, E. and Taylor, R. 2008. Niche retailing: souvenir attributes and purchase intentions. Journal of Contemporary Issues in Business and Government. 14 (1): pp. 49-67.
Source Title
Journal of Contemporary Issues in Business and Government
ISSN
School
School of Marketing