Protection motivation theory
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Mullan, B. and Norman, P. and Boer, H. and Seydel, E. 2015. Protection motivation theory, in Conner, M. and Norman, P. (ed), Predicting and changing health behaviour: Research and practice with social cognition models. Berkshire: Open University Press.
Predicting and changing health behaviour: Research and practice with social cognition models
School of Psychology and Speech Pathology