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    Capturing CSR: Doing Good Offshore

    203573_203573.pdf (404.4Kb)
    Access Status
    Open access
    Authors
    Davidson, Fay
    Wreford, John
    Pervan, Graham
    Penter, Kevan
    Date
    2014
    Type
    Book Chapter
    
    Metadata
    Show full item record
    Citation
    Davidson, F. and Wreford, J. and Pervan, G. and Penter, K. 2014. Capturing CSR: Doing Good Offshore, in Kotlarsky, J. and Oshri, I. and Willcocks, L.P. (ed), Governing Sourcing Relationships: A Collection of Studies at the Country, Sector and Firm Level, pp. 98-113. USA: Springer.
    Source Title
    Governing Sourcing Relationships. A Collection of Studies at the Country, Sector and Firm Level
    DOI
    10.1007/978-3-319-11367-8_7
    ISBN
    9783319113661
    School
    School of Information Systems
    URI
    http://hdl.handle.net/20.500.11937/42351
    Collection
    • Curtin Research Publications
    Abstract

    Global monitoring, and other drivers of high level reporting standards, have brought increasing pressure to embed Corporate Social Responsibility (CSR) in the day-to-day operations of many multi-national companies. This move toward overt and targeted CSR responses and public reporting is prompting the strategic alignment of CSR with core business. Although driven in part by regulation, CSR initiatives and practice help demonstrate the moral authority of the corporate citizen. Practicing and publicly reporting CSR, presents an organization as ethical and worthy of trust, and in doing so, captures the good will, empathy and trust of stakeholders especially clients, customers and labor, in home countries. The development and maintenance of trust is integral to offshoring success. This research questions how the strategic practice of CSR by organizations, operating global in-house centers (GICs), contributes to relationship management in OBPO by positioning staff in GICs as stakeholders.

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