"I thought it was all about wining and dining, parties and celebrities" - an insight into final year public relations students' perception of the communications industry
MetadataShow full item record
Are students prepared for the day to day challenges of the communications industry by the time they are completing their final year? This research addresses students pre- and frequently misconceptions as they embark on their studies, contrasted to their understanding of the discipline after having completed all core units of the public relations stream. By focusing on students enrolled in a final year, compulsory placement unit, this study investigates the role industry placements play in providing students with a realistic understanding of their chosen discipline before entering the employment market. This in turn re-opens the debate about the importance of work integrated learning opportunities and particularly placement units as an integral element of a communications degree.
Showing items related by title, author, creator and subject.
Fluctuations in the emotional intelligence of therapy students during clinical placements: Implication for educators, supervisors, and studentsGribble, Nigel; Ladyshewsky, Rick; Parsons, Richard (2016)This study investigated the changes in emotional intelligence (EI) of occupational therapy, physiotherapy, and speech pathology students (therapy students). Clinical placements have multiple benefits including the development ...
Cocks, Naomi; Harding, C.; Pritchard, M. (2014)Finding practical dysphagia opportunities for students pre-qualifi cation is challenging. Discussions with clinicians led to the development of a new placement model. The placement was just five days and had an accompanying ...
Student self-reported communication skills, knowledge and confidence across standardised patient, virtual and traditional clinical learning environmentsQuail, M.; Brundage, S.; Spitalnick, J.; Allen, Peter; Beilby, Janet (2016)Background: Advanced communication skills are vital for allied health professionals, yet students often have limited opportunities in which to develop them. The option of increasing clinical placement hours is unsustainable ...