View Item 

Towards a stakeholder perspective on competitive advantage

Access Status
Fulltext not available
Authors
Wu, Minyu
Date
2011
Type
Conference Paper

Metadata
Show full item record
Citation
Wu, M. 2011. Towards a stakeholder perspective on competitive advantage, in Professor Dr Khairuddin Ab Hamid (ed), Asia Pacific Marketing And Management Conference 2011, Nov 11 2011, pp. 75-75. Kuching, Sarawak, Malaysia: The Faculty of Economics and Business, UNIMAS.
Source Title
Proceeding of APMMC 2011
Source Conference
Asia Pacific Marketing And Management Conference 2011
Additional URLs
ISBN
School
Sarawak Malaysia
URI
Collection