Towards a stakeholder perspective on competitive advantage
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Wu, M. 2011. Towards a stakeholder perspective on competitive advantage, in Professor Dr Khairuddin Ab Hamid (ed), Asia Pacific Marketing And Management Conference 2011, Nov 11 2011, pp. 75-75. Kuching, Sarawak, Malaysia: The Faculty of Economics and Business, UNIMAS.
Proceeding of APMMC 2011