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    Social network analysis and festival cities: An exploration of concepts, literature and methods

    Access Status
    Fulltext not available
    Authors
    Jarman, D.
    Theodoraki, E.
    Hall, H.
    Ali-Knight, Jane
    Date
    2014
    Type
    Journal Article
    
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    Citation
    Jarman, D. and Theodoraki, E. and Hall, H. and Ali-Knight, J. 2014. Social network analysis and festival cities: An exploration of concepts, literature and methods. International Journal of Event and Festival Management. 5 (3): pp. 311-322.
    Source Title
    International Journal of Event and Festival Management
    DOI
    10.1108/IJEFM-11-2013-0034
    ISSN
    1758-2954
    School
    School of Marketing
    URI
    http://hdl.handle.net/20.500.11937/53504
    Collection
    • Curtin Research Publications
    Abstract

    Purpose – Social network analysis (SNA) is an under-utilised framework for research into festivals and events. The purpose of this paper is to reflect on the history of SNA and explore its key concepts, in order that they might be applied to festivals and their environments.Design/methodology/approach – Secondary material underpins the paper, primarily SNA literature, tourism studies research and festival industry publications.Findings – Festival cities offer dynamic environments in which to investigate the workings of social networks. The importance of such networks has long been recognised within the industry, yet there is scant reflection of this in the event studies literature. Uses of SNA in tourism studies publications offer some precedents.Originality/value – This paper emphasises the importance of relationships between people in a festival economy, complementing and building upon stakeholder analyses. A research method is proposed, suitable for application across a diverse range of festivals and events.

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