Show simple item record

dc.contributor.authorAlonso, A.
dc.contributor.authorLiu, Yi
dc.date.accessioned2018-02-01T05:21:37Z
dc.date.available2018-02-01T05:21:37Z
dc.date.created2018-02-01T04:59:46Z
dc.date.issued2012
dc.identifier.citationAlonso, A. and Liu, Y. 2012. Coping with changes in a sector in crisis: the case of small Spanish wineries. Journal of Wine Research. 23 (1): pp. 81-95.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/62085
dc.description.abstract

From a century-old artisanal way of making wines to the recent establishment of designations of origin, the wine industry in many European regions has been facing increasing demands, in a continuously changing wine environment. Today, many more wine regions are competing for consumers' dollars, are confronting lack of generational renewal or are facing swings in wine consumption. So, how do winery operators, particularly those running small or family businesses, cope with the new developments occuring in the world of wines? The present study examines these issues from the perspective of a group of Spanish wine operators. General agreement exists regarding the opportunities that arise from the modernisation of the local wine industry, with stricter quality controls, mechanisation and other aspects facilitating the transition from making wines for household consumption to making commericial wines. Despite the gravity of current threats, most operators have planned and are implementing specific long-term strategies to maximise potential opportunities, including product quality and diversification. However, investments are very costly for many small wineries to sustain. Thus, it is argued that the wine sector and government bodies will need to intensify efforts to improve infrastructure, marketing, education and other areas to assist winery operators to confront challenges and achieve long-term survival.

dc.publisherCarfax Publishing
dc.subjectstrategies
dc.subjectwine sector
dc.subjectcoping with changes
dc.subjectSpain
dc.subjectwinery entrepreneurs
dc.titleCoping with changes in a sector in crisis: the case of small Spanish wineries
dc.typeJournal Article
dcterms.source.volume23
dcterms.source.number1
dcterms.source.startPage81
dcterms.source.endPage95
dcterms.source.issn09571264
dcterms.source.titleJournal of Wine Research
curtin.departmentSchool of Management
curtin.accessStatusFulltext not available


Files in this item

FilesSizeFormatView

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record