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dc.contributor.authorSinclair, Marie-Louise
dc.date.accessioned2018-02-01T05:24:36Z
dc.date.available2018-02-01T05:24:36Z
dc.date.created2018-02-01T04:59:44Z
dc.date.issued2011
dc.identifier.citationSinclair, M. 2011. Developing a model for effective stakeholder engagement management. Asia Pacific Public Relations Journal. 12 (1).
dc.identifier.urihttp://hdl.handle.net/20.500.11937/62628
dc.description.abstract

The maturing of corporate social performance as a management discipline has prompted a renewed interest in stakeholder-related concepts of management and receptivity to approaches which embed stakeholder engagement in the ‘business of business’. The stakeholder engagement function has moved from ‘nice to have’ to core business. This paper describes a five-year action research study to identify trends in corporate stakeholder engagement management and develop a stakeholder engagement management framework reflecting industry best practice.

dc.publisherDeakin University Australia
dc.subjectSystematic engagement
dc.subjectEthical strategy
dc.subjectStakeholder
dc.subjectCorporate social performance
dc.subjectStakeholder engagement
dc.titleDeveloping a model for effective stakeholder engagement management
dc.typeJournal Article
dcterms.source.volume12
dcterms.source.number1
dcterms.source.issn14404389
dcterms.source.titleAsia Pacific Public Relations Journal
curtin.departmentSchool of Marketing
curtin.accessStatusFulltext not available


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