Hospitality Consumers’ Information Search Behavior: Reinforcement and Displacement of Traditional Media.
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Authors
Ramkissoon, Haywantee
Date
2018Type
Book Chapter
Metadata
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Ramkissoon, H. 2018. Hospitality Consumers’ Information Search Behavior: Reinforcement and Displacement of Traditional Media.. In Routledge Handbook of Hospitality Marketing.. in press: Routledge.
Source Title
Routledge Handbook of Hospitality Marketing.
School
School of Marketing