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    Diffusion of a twentieth-century innovation

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    Authors
    Peng, Mike
    Vlas, C.
    Date
    2017
    Type
    Journal Article
    
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    Citation
    Peng, M. and Vlas, C. 2017. Diffusion of a twentieth-century innovation. Academy of Strategic Management Journal. 16 (1): pp. 172-174.
    Source Title
    Academy of Strategic Management Journal
    ISSN
    1544-1458
    School
    School of Management
    URI
    http://hdl.handle.net/20.500.11937/67346
    Collection
    • Curtin Research Publications
    Abstract

    Has SWOT outlived its usefulness? by Michael D. Meeks (2016) in the pages of this Journal is a breathtaking presentation of the obvious: SWOT has shown signs of aging. While we agree with Meeks' comprehensive review and his meticulous findings, we disagree with his indictment: SWOT needs to be abandoned.

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