Curtin University Homepage
  • Library
  • Help
    • Admin

    espace - Curtin’s institutional repository

    JavaScript is disabled for your browser. Some features of this site may not work without it.
    View Item 
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item

    Franchisees, change, and the life cycle

    155533_33520_2010GBATAReadingsBook_910-922.pdf (147.2Kb)
    Access Status
    Open access
    Authors
    Van Tonder, Chris
    McMullan, L.
    Date
    2010
    Type
    Conference Paper
    
    Metadata
    Show full item record
    Citation
    Van Tonder, Christian L. and McMullan, Lucia C. 2010. Franchisees, change, and the life cycle, in Delener, N. and Fuxman, L. and Lu, V.F. and Rivera-Solis, L.E. (ed), GBATA 2010 - 12th annual international conference, Jul 5 2010, pp. 890-902. Kruger National Park Vicinity, South Africa: Global Business and Technology Association.
    Source Title
    Proceedings of the twelfth annual international conference: Global business and technology association
    Source Conference
    GBATA 2010 12th annual international conference
    ISBN
    1-932917-06-3
    School
    School of Management
    URI
    http://hdl.handle.net/20.500.11937/6846
    Collection
    • Curtin Research Publications
    Abstract

    By virtue of the franchisor-franchisee relationship a franchise is neither a small business nor a large corporateand more aptly viewed as a hybrid organizational form. Despite this anomaly the franchise still has to contendwith the standard business challenges including constant change in the operating context. Mindful of the multiple sources of change that could impact on the franchise, and the paucity of research in this regard, the current study set out to explore the nature of organizational change experienced at the level of the franchise. Twenty-one (21) franchisees of a large retail institution participated in a qualitative study which utilized a semistructuredinterview schedule for data gathering. Franchisee narrative was subjected to content analysis and a multitude of change themes were extracted. The findings revealed that franchises are subjected to an extensive array of changes originating both external and internal to the franchisor. Moreover, it was observed that the salience of change phenomena life cycle stage-specific. The implications of the study are briefly indicated.

    Related items

    Showing items related by title, author, creator and subject.

    • Mapping the profiles of franchisees: getting to know the black sheep, rough diamonds, whingers and best buddies
      Huang, Y.; Phau, Ian (2009)
      The purpose of this paper is to investigate franchisees' perception of the value of quality service in the franchise system. Two dimensions, perceived importance and perceived gaps of the quality of the franchise system, ...
    • Managing the franchised brand: the franchisees' perspective
      Pitt, L.; Napoli, Julie; Van Der Merwe, Rian (2003)
      With the growing recognition that brands are valuable assets to organisations, scholarly research has increasingly focused on the critical dimensions of managing brand equity. Such issues have not, however, previously ...
    • The Business of Belonging: Temporary Migration, Chinese New Media and Diasporic Connectivity
      Leong, Susan (2015)
      The objective of this article is to flesh out the theoretical framework of franchise nation first broached in 2009 as a means of understanding the three intersecting relationships between home nation and diaspora, host ...
    Advanced search

    Browse

    Communities & CollectionsIssue DateAuthorTitleSubjectDocument TypeThis CollectionIssue DateAuthorTitleSubjectDocument Type

    My Account

    Admin

    Statistics

    Most Popular ItemsStatistics by CountryMost Popular Authors

    Follow Curtin

    • 
    • 
    • 
    • 
    • 

    CRICOS Provider Code: 00301JABN: 99 143 842 569TEQSA: PRV12158

    Copyright | Disclaimer | Privacy statement | Accessibility

    Curtin would like to pay respect to the Aboriginal and Torres Strait Islander members of our community by acknowledging the traditional owners of the land on which the Perth campus is located, the Whadjuk people of the Nyungar Nation; and on our Kalgoorlie campus, the Wongutha people of the North-Eastern Goldfields.