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Implications of Generational Change: European River Cruises and the Emerging Gen X Market

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Authors
Cooper, D.
Holmes, Kirsten
Pforr, Christof
Shanka, T.
Date
2019
Type
Journal Article

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Citation
Cooper, D. and Holmes, K. and Pforr, C. and Shanka, T. 2019. Implications of Generational Change: European River Cruises and the Emerging Gen X Market. Journal of Vacation Marketing. ...: pp. ...-....
Source Title
Journal of Vacation Marketing
School
School of Marketing
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