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dc.contributor.authorMa, E.
dc.contributor.authorCheng, Mingming
dc.contributor.authorHsiao, A.
dc.date.accessioned2019-02-19T04:14:56Z
dc.date.available2019-02-19T04:14:56Z
dc.date.created2019-02-19T03:58:07Z
dc.date.issued2018
dc.identifier.citationMa, E. and Cheng, M. and Hsiao, A. 2018. Sentiment analysis – a review and agenda for future research in hospitality contexts. International Journal of Contemporary Hospitality Management. 30 (11): pp. 3287-3308.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/73818
dc.identifier.doi10.1108/IJCHM-10-2017-0704
dc.description.abstract

Purpose: The study aims to provide a critical review of the origin, development and process of sentiment analysis (SA) and a demonstration for hospitality researchers and students on how to perform SA using a sample study. Design/methodology/approach: A critical review and sample case demonstration approach was applied. The sample study used Leximancer to perform SA using TripAdvisor review data. Findings: A critical evaluation of the most popular SA tools was provided, highlighting their advantages and disadvantages. A step-by-step demonstration with data provided makes it possible for readers to learn this technique at own pace. Originality/value: By providing a critical review of SA supported with a demonstration case study, this study makes a timely contribution for broader awareness and understanding, as well as the application of SA in hospitality.

dc.publisherEmerald Group Publishing Limited
dc.titleSentiment analysis – a review and agenda for future research in hospitality contexts
dc.typeJournal Article
dcterms.source.volume30
dcterms.source.number11
dcterms.source.startPage3287
dcterms.source.endPage3308
dcterms.source.issn0959-6119
dcterms.source.titleInternational Journal of Contemporary Hospitality Management
curtin.departmentSchool of Marketing
curtin.accessStatusFulltext not available


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