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Challenges and Opportunities in Intercultural Service Encounters (ICSEs) Research

Access Status
Open access
Authors
Sharma, Piyush
Date
2017
Type
Conference Paper

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Citation
Sharma, P. (2017). Challenges and Opportunities in Intercultural Service Encounters (ICSEs) Research, in Proceedings of the 46th Annual Conference of the European Marketing Academy (EMAC), May 23-26 2017. Groningen, Netherlands: APCAP.
Source Conference
European Marketing Academy (EMAC) Annual Conference
Faculty
Faculty of Business and Law
School
School of Marketing
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