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What makes good frontline employees? How they look, how they think or how they serve?

Access Status
Open access
Authors
Sharma, Piyush
Date
2016
Type
Conference Paper

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Citation
Sharma, P. 2016. What makes good frontline employees? How they look, how they think or how they serve? In Summer AMA Conference 2016: Regaining Relevance: Doing Research that Reshapes the Practice of Marketing, 5-7 Aug 2016, Atlanta, GA. American Marketing Association.
Source Conference
Summer AMA Conference 2016: Regaining Relevance: Doing Research that Reshapes the Practice of Marketing. American Marketing Association (AMA) Summer Educators' Conference
Faculty
Faculty of Business and Law
School
School of Marketing
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