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Role of Personal Cultural Orientations in Intercultural Service Encounters

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Authors
Sharma, Piyush
Wu, Z.
Su, Y.
Date
2016
Type
Conference Paper

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Citation
Sharma, P. and Wu, Z. and Su, Y. 2015. Role of Personal Cultural Orientations in Intercultural Service Encounters. In 14th International Research Symposium on Service Excellence in Management, 18-21 Jun 2015, Shanghai, China.
Source Conference
14th International Research Symposium on Service Excellence in Management
Faculty
Faculty of Business and Law
School
School of Marketing
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