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dc.contributor.authorBiswas, Nasrin Ruby
dc.contributor.supervisorMohammed Quaddusen_US
dc.date.accessioned2019-06-19T04:16:06Z
dc.date.available2019-06-19T04:16:06Z
dc.date.issued2018en_US
dc.identifier.urihttp://hdl.handle.net/20.500.11937/75689
dc.description.abstract

Although social sustainability is one of the main ‘pillars’ of sustainable development, approaches and studies that identify its inadequacies and ways in which they can be mitigated to meet ISO 26000 are scarce. Employing AHP integrated QFD modelling, the study determines optimised strategies to efficiently mitigate the social value requirements for social sustainability. The research findings suggest that implementation of the optimal strategies would have a significant impact on sustainability outcomes and on business performances.

en_US
dc.publisherCurtin Universityen_US
dc.titleSocial Sustainability of the Pharmaceutical Industry of Bangladesh: An Empirical Assessmenten_US
dc.typeThesisen_US
dcterms.educationLevelPhDen_US
curtin.departmentMarketingen_US
curtin.accessStatusOpen accessen_US
curtin.facultyBusiness and Lawen_US


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