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Whatever happened to the blogging revolution? How storytelling/selling social media influence has evolved and impacted public relations practice

Access Status
Open access via publisher
Authors
Archer, Catherine
Wolf, Katharina
Tombleson, Bridget
Date
2019
Type
Conference Paper

Metadata
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Citation
Archer, C. and Wolf, K. and Tombleson, B. 2019. Whatever happened to the blogging revolution? How storytelling/selling social media influence has evolved and impacted public relations practice, in Australian and New Zealand Communication Association (ANZCA) conference: Making Sense: Data, Publics and Storytelling, Jul 3-5 2019. Canberra: ANZCA.
Source Conference
Australian and New Zealand Communication Association (ANZCA)
Additional URLs
Faculty
Faculty of Business and Law
School
School of Marketing
URI
Collection