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Personal cultural orientations: Looking beyond scale development and validation

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Authors
Sharma, Piyush
Date
2016
Type
Conference Paper

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Citation
Sharma, P. 2016. Personal cultural orientations: Looking beyond scale development and validation. Facoltà di Economia “Giorgio Fuà”, Università Politecnica delle Marche, Ancona, Italy.
Faculty
Faculty of Business and Law
School
School of Marketing
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