Applying the flipped classroom approach to teaching Business and Management

Abstract

The flipped classroom approach has been applied widely in advanced education systems across the globe due to its positive impact on learners’ satisfaction and academic outcomes. This paper introduces the fundamentals of the flipped classroom approach and provides some insights on how to successfully apply this model to higher education in Business and Management studies. Drawing from the experience of using this approach in teaching multiple units in Business and Management at both undergraduate and graduate levels, the author showed that student satisfaction and pass rates were achieved at the overall percentage of 90 and above. Yet for a successful application and integration, universities and institutions should uphold the fundamental principle of student-centered learning, build good infrastructure and facilities, and provide necessary supports to instructors and learners.