Curtin University Homepage
  • Library
  • Help
    • Admin

    espace - Curtin’s institutional repository

    JavaScript is disabled for your browser. Some features of this site may not work without it.
    View Item 
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item

    Can technology readiness predict farmers’ adoption intention of the e-AgriFinance app?

    Access Status
    Fulltext not available
    Authors
    Omar, Quistina
    CS, Yap
    PL, Ho
    Keling, William
    Date
    2021
    Type
    Journal Article
    
    Metadata
    Show full item record
    Citation
    Omar, Q. and CS, Y. and PL, H. and Keling, W. 2021. Can technology readiness predict farmers’ adoption intention of the e-AgriFinance app? Journal of Agribusiness in Developing and Emerging Economies.
    Source Title
    Journal of Agribusiness in Developing and Emerging Economies
    DOI
    10.1108/JADEE-04-2021-0090
    ISSN
    2044-0839
    Faculty
    Curtin International
    School
    Curtin International
    URI
    http://hdl.handle.net/20.500.11937/85611
    Collection
    • Curtin Research Publications
    Abstract

    Purpose: This research aims to examine the effect of the two dimensions of technology readiness – motivator and inhibitor on behavioural intention to adopt a mobile agricultural finance app called e-AgriFinance app among the farmers in Sarawak, Malaysia.

    Design/methodology/approach: Data were collected from 337 farmers who cultivated the 4 major crops in Sarawak – oil palm, rubber, cocoa and pepper using a face-to-face questionnaire survey. Collected data were analysed using partial least squares structural equation modelling with R plspm package.

    Findings: The research found that both motivator and inhibitor dimensions of technology readiness predicted the farmers’ behavioural intention to adopt the e-AgriFinance app, with the former had a relatively stronger positive effect and the latter had a relatively weaker negative effect.

    Research limitations/implications: This research was conducted in the context of rural farmers in an emerging economy. As such, modern farmers in developed countries may have different adoption behaviour of mobile agricultural finance app. The data were collected from farmers of the four major crops – oil palm, rubber, cocoa and pepper, and thus it may not be representative of the whole population of farmers in Sarawak.

    Originality/value: This research served as one of the few studies that focused on the relationship between technology readiness and mobile app adoption among farmers from the perspective of an emerging economy.

    Related items

    Showing items related by title, author, creator and subject.

    • Predictors of behavioral intention to adopt e-AgriFinance app among the farmers in Sarawak, Malaysia
      Omar, Quistina; Yap, CS Yap ; Ho, P.L.; Keling, William (2022)
      Purpose: This study examines the predictors of behavioral intention of farmers to adopt a mobile agricultural finance application called e-AgriFinance using the Unified Theory of Acceptance and Use of Technology (UTAUT) ...
    • Analysis of urban farmers’ markets as a tourism product in Malaysia
      Saili, Abdul Rahman (2011)
      Farmers‟ markets are an exciting and important form of free enterprise. They have a strong potential to support sustainable development due to the myriad of economic and social benefits they could bring to a society. ...
    • Improving the fit of new annual pasture legumes in Western Australian farming systems: experience from Cadiz and Casbah
      Salam, Kawsar Parveen (2010)
      Annual pasture legumes (APLs) are important in Western Australian farming systems, with subterranean clovers and annual medics being dominant. However, due to potential environmental, economic and biological constraints ...
    Advanced search

    Browse

    Communities & CollectionsIssue DateAuthorTitleSubjectDocument TypeThis CollectionIssue DateAuthorTitleSubjectDocument Type

    My Account

    Admin

    Statistics

    Most Popular ItemsStatistics by CountryMost Popular Authors

    Follow Curtin

    • 
    • 
    • 
    • 
    • 

    CRICOS Provider Code: 00301JABN: 99 143 842 569TEQSA: PRV12158

    Copyright | Disclaimer | Privacy statement | Accessibility

    Curtin would like to pay respect to the Aboriginal and Torres Strait Islander members of our community by acknowledging the traditional owners of the land on which the Perth campus is located, the Whadjuk people of the Nyungar Nation; and on our Kalgoorlie campus, the Wongutha people of the North-Eastern Goldfields.