What drives service managers’ performance? Towards an integrative conceptual model
Citation
Sharma, P. 2022. What drives service managers’ performance? Towards an integrative conceptual model. In: American Marketing Association Summer Conference, 12th Aug 2022, Chicago, USA.
Source Title
Light in the Darkness: Marketing’s Role in Driving Positive Change
Source Conference
American Marketing Association Summer Conference
Faculty
Faculty of Business and Law
School
School of Management and Marketing