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Business continuity capabilities and business model innovation by SMEs in a turbulent external environment: Towards an integrative conceptual model

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Open access
Authors
Brillyanes, Sanawiri
Sharma, Piyush
Kingshott, Russel
Date
2022
Type
Conference Paper

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Citation
Brillyanes, S. and Sharma, P. and Kingshott, R. 2022. Business continuity capabilities and business model innovation by SMEs in a turbulent external environment: Towards an integrative conceptual model. In: American Marketing Association Summer Conference, 12th Aug 2022, Chicago, USA.
Source Conference
American Marketing Association Summer Conference
Faculty
Faculty of Business and Law
School
School of Management and Marketing
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