View Item 

Decentralised Autonomous Organisations: The marketing perspective of Tokenomics

Access Status
In process
Authors
Ling, Xiaoxu
Sharma, Piyush
Yan, Siyuan
Date
2025
Type
Journal Article

Metadata
Show full item record
Citation
Ling, X. and Sharma, P. and Yan, S. 2025. Decentralised Autonomous Organisations: The marketing perspective of Tokenomics. European Journal of Marketing.
Source Title
European Journal of Marketing
ISSN
Faculty
Faculty of Business and Law
School
School of Management and Marketing
URI
Collection