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    Theoretical Framework for Business Survival of Tour Agents in Miri

    Access Status
    Fulltext not available
    Authors
    Abdul Rani, Nazatul Shima
    Mohd Kassim, S.
    Date
    2010
    Type
    Conference Paper
    
    Metadata
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    Citation
    Abdul Rani, Nazatul Shima and Mohd Kassim, Siti Kasmah. 2010. Theoretical Framework for Business Survival of Tour Agents in Miri, in Ndubisi, N.O. (ed), Global Conference on SME & Entrepreneurship (GCSME) 2010, Aug 26 2010, pp. 1-9. Kuala Lumpur, Malaysia: The Edge Solutions.
    Source Title
    Global Conference On SME & Entrepreneurship (GCSME) 2010
    Source Conference
    SME and Entrepreneurship in Sustainable Economic Development and Enhancement of Quality of Life
    ISBN
    978-967-10013-0-1
    School
    Curtin Sarawak - Faculty Office
    URI
    http://hdl.handle.net/20.500.11937/18033
    Collection
    • Curtin Research Publications
    Abstract

    Miri is a small Malaysian city located at the northern part of Sarawak on Borneo Island. When Miri was declared a Resort City, it raised the question whether travel agencies in Miri have enough capacities and facilities to support the mission of a Resort City in Sarawak. Hence, the purpose of the paper is to propose a theoretical framework for Miri travel agents survival to embrace an e-business model in their operations. The technology acceptance model, e-business and e ticketing will be discussed in detail, in such a way that will ensure the survival of travel agent in Miri, Sarawak, Malaysia.

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