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dc.contributor.authorRageh, Ahmed
dc.date.accessioned2017-01-30T12:23:43Z
dc.date.available2017-01-30T12:23:43Z
dc.date.created2016-09-22T12:28:54Z
dc.date.issued2012
dc.identifier.citationRageh, A. 2012. Innovation attributes, social influence, perceived risk and the adoption intention of IHT (Innovative High Technology) brands: The case of Apple iPhone in Malaysia. Journal of Global Marketing. 25 (4): pp. 1-13.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/21185
dc.publisherThe Haworth Press Inc
dc.titleInnovation attributes, social influence, perceived risk and the adoption intention of IHT (Innovative High Technology) brands: The case of Apple iPhone in Malaysia
dc.typeJournal Article
dcterms.source.volume25
dcterms.source.number4
dcterms.source.startPage1
dcterms.source.endPage13
dcterms.source.issn08911762
dcterms.source.titleJournal of Global Marketing
curtin.accessStatusFulltext not available


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