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dc.contributor.authorSia, Joseph
dc.contributor.authorLew, Tek Yew
dc.contributor.authorSim, A.
dc.date.accessioned2017-01-30T13:00:06Z
dc.date.available2017-01-30T13:00:06Z
dc.date.created2016-05-17T19:30:16Z
dc.date.issued2015
dc.identifier.citationSia, J. and Lew, T.Y. and Sim, A. 2015. Miri City as a festival destination image in the context of Miri Country Music Festival. Procedia: Social and Behavioral Sciences. 172: pp. 68-73.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/27624
dc.identifier.doi10.1016/j.sbspro.2015.01.337
dc.description.abstract

The primary objective of the study is to ascertain the festival destination image of Miri. More specifically the study objectives are to determine Miri as a festival destination image among the tourists in the context of Miri Country Music Festival (MCMF) and to assess tourist’s satisfaction level of MCMF. The findings show that the participants have positive impression about Miri being a festival destination image. This paper provides some insights to relevant authorities for further improvements to meet the expectation of the tourists. The limitations of the study and future research are also discussed in this paper.

dc.publisherElsevier BV
dc.titleMiri City as a festival destination image in the context of Miri Country Music Festival
dc.typeJournal Article
dcterms.source.volume172
dcterms.source.startPage68
dcterms.source.endPage73
dcterms.source.titleProcedia: Social and Behavioral Sciences
curtin.note

This open access article is distributed under the Creative Commons license http://creativecommons.org/licenses/by-nc-nd/4.0/

curtin.departmentCBS International
curtin.accessStatusOpen access


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