Extending the Consumer Acceptance of Technology (CAT) Model: Antecedents and Mediators
| dc.contributor.author | Butcher, Luke | |
| dc.contributor.author | Phau, Ian | |
| dc.contributor.author | Marchegiani, Chris | |
| dc.contributor.editor | Svetlana Bogomolova | |
| dc.contributor.editor | Richard Lee | |
| dc.contributor.editor | Jenni Romaniuk | |
| dc.date.accessioned | 2017-01-30T13:00:35Z | |
| dc.date.available | 2017-01-30T13:00:35Z | |
| dc.date.created | 2015-03-03T20:14:09Z | |
| dc.date.issued | 2012 | |
| dc.identifier.citation | Butcher, L. and Phau, I. and Marchegiani, C. 2012. Extending the Consumer Acceptance of Technology (CAT) Model: Antecedents and Mediators, in Bogomolova, S. and Lee, R. and Romaniuk, J. (ed), Australian and New Zealand Marketing Academy Conference, Dec 3-5 2012. Adelaide, South Australia: Australian and New Zealand Marketing Academy. | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11937/27685 | |
| dc.description.abstract |
The aims of this paper is three-fold: (a) to propose a new extended consumer acceptance of technology (CAT) model with an addition of more appropriate emotion measures and the inclusion of a financial value for money construct, (b) to broaden the conceptualization of consumer adoption of technology; and (c) to clarify the role of key mediators in the model. A set of hypotheses is proposed with findings pointing towards a multidimensional approach to behavioural intentions and a chiefly different model to those proposed in extant literature. | |
| dc.publisher | Australian and New Zealand Marketing Academy | |
| dc.relation.uri | http://www.anzmac.org/conference_archive/2012/papers/578ANZMACFINAL.pdf | |
| dc.title | Extending the Consumer Acceptance of Technology (CAT) Model: Antecedents and Mediators | |
| dc.type | Conference Paper | |
| dcterms.source.issn | 1447-3275 | |
| dcterms.source.title | Proceedings of the Australian and New Zealand Marketing Academy conference | |
| dcterms.source.series | Proceedings of the Australian and New Zealand Marketing Academy conference | |
| dcterms.source.conference | Australian and New Zealand Marketing Academy Conference | |
| dcterms.source.conference-start-date | Dec 3 2012 | |
| dcterms.source.conferencelocation | Adelaide, South Australia | |
| dcterms.source.place | Adelaide, South Australia | |
| curtin.department | School of Marketing | |
| curtin.accessStatus | Fulltext not available |
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