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dc.contributor.authorChang, Elizabeth
dc.contributor.authorHussain, Farookh
dc.contributor.authorDillon, Tharam S.
dc.date.accessioned2017-01-30T13:05:13Z
dc.date.available2017-01-30T13:05:13Z
dc.date.created2008-11-12T23:32:28Z
dc.date.issued2006
dc.identifier.citationChang, Elizabeth and Hussain, Farookh and Dillon, Tharam. 2006. : Reputation ontology for reputation systems, in Meersman, R. and Tari, Z. and Herrero, P. (ed), 2nd IFIP WG 2.12 & WG 12.4 International Workshop on Web Semantics (SWWS) in conjunction with OTM 2006, Oct 29 2006, pp. 1724-1733. Montpellier, France: Springer-Verlag.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/28458
dc.identifier.doi10.1007/11575863_117
dc.description.abstract

The growing development of web-based reputation systems in the 21st century will have a powerful social and economic impact on both business entities and individual customers, because it makes transparent quality assessment on products and services to achieve customer assurance in the distributed web-based Reputation Systems. The web-based reputation systems will be the foundation for web intelligence in the future. Trust and Reputation help capture business intelligence through establishing customer trust relationships, learning consumer behaviour, capturing market reaction on products and services, disseminating customer feedback, buyers' opinions and end-user recommendations. It also reveals dishonest services, unfair trading, biased assessment, discriminatory actions, fraudulent behaviours, and un-true advertising. The continuing development of these technologies will help in the improvement of professional business behaviour, sales, reputation of sellers, providers, products and services. Given the importance of reputation in this paper, we propose ontology for reputation. In the business world we can consider the reputation of a product or the reputation of a service or the reputation of an agent. In this paper we propose ontology for these entities that can help us unravel the components and conceptualise the components of reputation of each of the entities.

dc.publisherSpringer-Verlag
dc.subjectbusiness intelligence
dc.subjectcustomer feedback
dc.subjecttrust relationships
dc.subjectontologies
dc.subjecttrust
dc.subjectontology
dc.subjectagent
dc.subjectfraudulent behaviour
dc.subjectweb intelligence
dc.subjecttrusting agent
dc.subjectreputation systems
dc.subjectreputation
dc.subjecttrusted agent
dc.titleReputation ontology for reputation systems
dc.typeConference Paper
dcterms.source.startPage1724
dcterms.source.endPage1733
dcterms.source.titleLecture Notes in Computer Science (LNCS-4278) - On the Move to Meaningful Internet Systems 2006: OTM 2006 Workshops
dcterms.source.seriesLecture Notes in Computer Science (LNCS-4278) - On the Move to Meaningful Internet Systems 2006: OTM 2006 Workshops
dcterms.source.conference2nd IFIP WG 2.12 & WG 12.4 International Workshop on Web Semantics (SWWS) in conjunction with OTM 2006
dcterms.source.conference-start-dateOct 29 2006
dcterms.source.conferencelocationMontpellier, France
dcterms.source.placeUSA
curtin.departmentCentre for Extended Enterprises and Business Intelligence
curtin.identifierEPR-1277
curtin.accessStatusFulltext not available
curtin.facultyCurtin Business School


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