| dc.contributor.author | Tien, Cheryl | |
| dc.contributor.author | Phau, Ian | |
| dc.contributor.editor | Dewi Tojib | |
| dc.date.accessioned | 2017-01-30T13:10:19Z | |
| dc.date.available | 2017-01-30T13:10:19Z | |
| dc.date.created | 2015-03-03T20:14:06Z | |
| dc.date.issued | 2009 | |
| dc.identifier.citation | Tien, C. and Phau, I. 2009. A research agenda for consumers’ skepticism toward advertising claims (CSA), in Dewi Tojib (ed), Australian and New Zealand Marketing Academy Conference, Nov 30 2009. Melbourne, Australia: Australian and New Zealand Marketing Academy. | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11937/29095 | |
| dc.publisher | Australian and New Zealand Marketing Academy | |
| dc.title | A research agenda for consumers’ skepticism toward advertising claims (CSA) | |
| dc.type | Conference Paper | |
| dcterms.source.title | Proceedings of Australian and New Zealand Marketing Academy conference | |
| dcterms.source.series | Proceedings of Australian and New Zealand Marketing Academy conference | |
| dcterms.source.isbn | 1863081585 | |
| dcterms.source.conference | Australian and New Zealand Marketing Academy Conference | |
| dcterms.source.conference-start-date | Nov 30 2009 | |
| dcterms.source.conferencelocation | Melbourne, Australia | |
| dcterms.source.place | Australia | |
| curtin.department | School of Marketing | |
| curtin.accessStatus | Fulltext not available | |
