From rhetoric to action: Adapting the Act-Belong-Commit Mental Health Promotion Programme to a Danish context
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In response to recent calls for implementing mental health promotion (MHP) in Denmark, the Danish National Institute of Public Health undertook a perusal of existing MHP frameworks. While a small number of such frameworks exist, the Act-Belong-Commit campaign that originated in Western Australia, was the only comprehensive, population-wide program identified that had a strong evidence base, demonstrated success in implementation and universal principles of well-being. Following a successful funding application to the Ministry of Health, the National Institute for Public Health, is leading a partnership to implement the Act-Belong-Commit campaign in Denmark in 2015–2017. This article describes the Act-Belong-Commit campaign and its implementation in Australia and how the National Institute of Public Health plans to introduce the campaign into Denmark. It is hoped that our planning for Denmark will be helpful to other countries planning to adopt the Act-Belong-Commit campaign.
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Promoting mental health and wellbeing in individuals and communities: the ‘Act-Belong-Commit’ campaignDonovan, R.; Anwar-McHenry, Julia (2015)The Act-Belong-Commit campaign is an evidence-based social marketing program making extensive use of social franchising to promote the mental health and wellbeing of individuals and communities. The campaign targets ...
Impact on community organisations that partnered with the Act-Belong-Commit mental health promotion campaign.Jalleh, Geoffrey; Anwar McHenry, Julia; Donovan, Robert; Laws, Amberlee (2013)Issue addressed: A primary aim of the pilot phase of the Act-Belong-Commit mental health promotion campaign was to form partnerships with community organisations. As a component of the broader campaign strategy, collaborating ...
Jalleh, Geoffrey; Donovan, Robert; James, Raymond; Ambridge, Jennifer (2007)Objective: To assess the extent of partnerships established by and exposure obtained for the Act-Belong-Commit Campaign in the six intervention towns in the first 12 months from October 2005 to September 2006.Methods: In ...